It’s a question we get asked often: what is it that you actually do?

Well, the short answer is that we work with clients to make the web easier to understand and manage. A slightlyChartered Institute of Library and Information Professionals (CILIP), of which she is an affiliate member.

Lisa is Onlineability’s information architect – that is, the person that plans how information on a website will be organised and ensures its users can find it as easily as possible.

That’s a relatively new career, and one that has come into being alongside the information and communications technology boom of the last few years. It’s a role with a lot of parallels to librarianship and similar information management jobs, although a very non-traditional one.

Lisa, who is embarking on CILIP’s certification qualification, is also a contributor to the organisation’s members’ blog network, which aggegates members’ writings on a wide variety of information topics.

She said: “Joining CILIP has been a terrific career boost for me with really strong opportunities for professional development. It’s also been tremendously welcoming to me as an information professional even though I work in a very non-traditional role.

“I’m now looking forward to demonstrating the value of my work as an information architect by working towards certification over the next few months.”